![]() The study key findings show that availability of aforementioned products' success story factors come from the combination of strategic corporate planning of people, process, marketing and leadership style. This study reveals that the applications of strategic management and corporate planning are indispensable management tools that gave leverage to prosper growth and maintain high market shares. In Nigeria for instant, they were incorporated over 50years ago as MultiNational Companies (MNCs). It is being observed that these products had foreign origins with good leadership lifestyle. Their availability at all times is attributed to Strategic Management and Corporate Planning techniques adopted in creating the brands. Worldwide, products like Coca-Cola soft-drink and Maggi cubes for cooking, have been household consumer goods. ![]() The desk review of literatures in strategic management and corporate planning as tools in organizations strategic operational framework shows excellent prospects in management of corporate establishments. ![]()
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